Serene wellness interior

Webcraft Studio

Design that elevates
lifestyle, wellness & beauty.

We build premium digital experiences for lifestyle brands, wellness platforms, beauty creators, and industry professionals who demand more from their design.

Lifestyle BrandsWellness PlatformsBeauty CreatorsWeb DesignApp DesignBrand ExperienceLifestyle BrandsWellness PlatformsBeauty CreatorsWeb DesignApp DesignBrand Experience

Brands we've
helped elevate.

Aura Rae — brand website
Wellness

Aura Rae

A grounded, editorial digital presence for a wellness beverage brand — rooted in ritual, steeped in intention, built to sell.

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Vital Peps — supplement brand website
Wellness

Vital Peps

A bold, high-energy digital presence for a supplement brand built to perform — designed to capture attention, communicate vitality, and convert browsers into buyers.

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Feel Good Story 305 — brand website
Lifestyle

Feel Good Story 305

A vibrant, Miami-rooted wellness brand brought to life online — capturing the energy, color, and feel-good spirit of 305 living.

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Elizabeth Mulkey Fitness — app design
Wellness & Fitness

Elizabeth Mulkey Fitness

A sleek, performance-driven wellness app for a personal training brand — built to keep clients motivated, on track, and coming back for more.

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AJ — personal trainer brand website
Lifestyle & Fitness

AJ

A powerful, confident digital presence for a personal training brand — built to command attention, establish authority, and turn visitors into loyal clients.

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Roots & Rituals — brand website
Wellness

Roots & Rituals

A rich, intentional digital home for an herbal wellness brand — where ancestral wisdom meets a modern audience ready to buy in.

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Beauty by Yas — beauty brand website
Beauty

Beauty by Yas

A sleek, feminine digital presence for a beauty brand — designed to captivate, build trust, and turn first-time visitors into loyal clients.

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Webcraft Studio workspace

Built for brands
that inspire.

Webcraft Studio is a boutique design practice dedicated exclusively to lifestyle, wellness, and beauty brands. We understand your world — the culture, the aspiration, the deep trust your community places in you — and we design to match every bit of it.

We take on a select number of projects each year so every brand gets our full focus. Whether you're launching a lifestyle concept, scaling a wellness platform, or building a beauty brand that belongs on the global stage — we're the team that gets it.

2+Years in the industry
30+Brands launched & scaled
12Projects per year, by design

Three disciplines.
One obsession.

01

Web Design

Websites that match the energy and quality of your brand — structured to convert, designed to inspire, and built to grow with you.

  • Lifestyle & wellness brand sites
  • Beauty e-commerce
  • Creator & personal brand sites
  • Membership & booking flows
02

App Design

Wellness platforms, lifestyle apps, and beauty loyalty experiences — designed to keep your community engaged, inspired, and coming back every day.

  • Wellness & mindfulness platforms
  • Lifestyle & coaching apps
  • Beauty loyalty & booking apps
  • Client portals & dashboards
03

Brand Experience

The complete digital expression of your brand — from first impression to loyal following — built to communicate authority, aspiration, and results.

  • Visual identity systems
  • Digital brand guidelines
  • Campaign & content direction
  • Launch & growth strategy

"We'd been putting off a rebrand for two years because nothing felt right. Within the first week I knew this was different. The new site actually looks like us, and I've had customers reach out just to say how much they love it."

Tommy S.Founder, Roots & Rituals

"Finally a site that actually captures the feeling of the product. People tell me the site feels as calm as the matcha itself — that's everything for us."

Aura RaeFounder, Aura Rae

"Finding Ada to create my website was a blessing. She has been the best. Sense of urgency, excellent communication skills. The quality of her work is terrific. Highly recommend"

Studio founder

Built by someone
who lives this world.

Hi, I'm Ada Peschanskiy — founder of Webcraft Studio. I started this practice because I kept seeing incredible lifestyle brands, wellness platforms, and beauty creators being held back by digital experiences that didn't match their ambition.

I'm a designer who understands this world — the culture of intentional living, the language of wellness, the aesthetics of beauty. Every project I take on is personal, and I'm with you from the first conversation to launch day and beyond.

Ada PeschanskiyFounder & Creative Director, Webcraft Studio

Your brand deserves
a presence that performs.

Start a Project

Let's build
something great.

We partner with a select number of lifestyle, wellness, and beauty brands, creators, and professionals each year. If you're ready to take your digital presence to the next level, we'd love to hear about your vision.

Email info@webcraftstudio.dev

Based in Miami, FL

Available Selective intake — 2026 spots filling fast

Instagram @webcraftstudio305