
Wellness
Aura Rae
A grounded, editorial digital presence for a wellness beverage brand — rooted in ritual, steeped in intention, built to sell.
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Webcraft Studio
We build premium digital experiences for lifestyle brands, wellness platforms, beauty creators, and industry professionals who demand more from their design.
Selected Work








The Studio
Webcraft Studio is a boutique design practice dedicated exclusively to lifestyle, wellness, and beauty brands. We understand your world — the culture, the aspiration, the deep trust your community places in you — and we design to match every bit of it.
We take on a select number of projects each year so every brand gets our full focus. Whether you're launching a lifestyle concept, scaling a wellness platform, or building a beauty brand that belongs on the global stage — we're the team that gets it.
What We Do
Websites that match the energy and quality of your brand — structured to convert, designed to inspire, and built to grow with you.
Wellness platforms, lifestyle apps, and beauty loyalty experiences — designed to keep your community engaged, inspired, and coming back every day.
The complete digital expression of your brand — from first impression to loyal following — built to communicate authority, aspiration, and results.
Client Perspectives
"We'd been putting off a rebrand for two years because nothing felt right. Within the first week I knew this was different. The new site actually looks like us, and I've had customers reach out just to say how much they love it."
"Finally a site that actually captures the feeling of the product. People tell me the site feels as calm as the matcha itself — that's everything for us."
"Finding Ada to create my website was a blessing. She has been the best. Sense of urgency, excellent communication skills. The quality of her work is terrific. Highly recommend"

The Person Behind It
Hi, I'm Ada Peschanskiy — founder of Webcraft Studio. I started this practice because I kept seeing incredible lifestyle brands, wellness platforms, and beauty creators being held back by digital experiences that didn't match their ambition.
I'm a designer who understands this world — the culture of intentional living, the language of wellness, the aesthetics of beauty. Every project I take on is personal, and I'm with you from the first conversation to launch day and beyond.
Contact
We partner with a select number of lifestyle, wellness, and beauty brands, creators, and professionals each year. If you're ready to take your digital presence to the next level, we'd love to hear about your vision.
Email info@webcraftstudio.dev
Based in Miami, FL
Available Selective intake — 2026 spots filling fast
Instagram @webcraftstudio305